Promotional Products Association International
PPAI—the promotional products industry's international not-for-profit trade association—supports the growth and professionalism of promotional consultants and suppliers, and strives to educate and reinforce to the following entities—the end buyer, the media, and prospective members to PPAI and the industry as a whole—the important role that promotional products play in today’s integrated marketing programs.
Advertising Specialty Institute
ASI (Advertising Specialty Institute™) is the largest media and marketing organization serving the advertising specialty industry, with a membership of 20,000 distributor firms (sellers) and 3,500 supplier firms (manufacturers) of advertising specialties. Supplier firms use ASI print and electronic resources to market products to more than 130,000 distributor salespeople. Distributor firms use ASI print and electronic resources, which contain more than 750,000 advertising specialties, to locate supplier firms and to market services to end-buyers (promotions and advertising buyers). It provides catalogs, information directories, newsletters, magazines, websites, trade shows, databases, and interactive e-commerce, marketing and selling tools.